mercredi 3 septembre 2014
The importance of enterprises, particularly those labelled as SMEs, to the economies of countries is well documented and debated. Most importantly, SMEs, when they are competitive, are the most effective and efficient mechanisms to distribute wealth in a country. Thus, the competitiveness of the SME sector is not only vital for economic reasons but also is a rational requirement for political stability and economic sustainability.
To become competitive, enterprises need efficient human resources, Information, know how, physical asset and infrastructure; Financial resources, network strategic alliance…. but before this, they need the competencies to design and implement strategies, to build marketing and production capabilities, to manage export transactions and to manage “e” applications.